SnapCrack
A hassle-free chiropractic service for fast-paced lifestyle.
Scope
Concept, UI Design, Prototyping Animations
SnapCrack is a chiropractic clinic based in Florida, United States. Unlike other clinics that talk about pain in their websites, they decided to focus more on fitness and healthy lifestyle. Our challenge was to convey their idea visually and come up with something different from their competitors.
I’m pretty sure when you hear the word ‘chiropractor’, the first thing that comes to your mind is cracking bones. The truth is chiropractors don’t actually crack bones, but they help align your body's structure. With that in mind, the overall website design will mainly use alignments and smooth movements to portray what they do. All the pops that we hear from the release of gas in our joints will be represented as bubble elements throughout the website.
Natasha Keowmang | Lead UI & UX Designer
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