IDX.

Live site

A local brand focusing on high-quality fabrics and faux leather for furniture and décor.

IDX Interior is a Malaysian brand offering high-quality fabrics and faux leather for furniture and décor — a niche that demands a website capable of showcasing the richness and range of physical materials in a digital space.

We led the full UI/UX design, prototyping and development of their new site, centred around a bold visual refresh that brings the brand's extensive colour and texture range to life. The standout feature: a custom-built Style Your Sofa Simulator that lets customers mix and match fabric options in real time — turning passive browsing into an active, hands-on shopping experience.

The project is a strong example of how thoughtful UI design and interactive web development can bridge the gap between a physical product and a digital showroom.